Programs: Applying Entrepreneurship to the Arts

Training Offerings for Summer 2024

Creative Entrepreneur Bootcamp

This program for Beginning Creative Entrepreneurs is a 4-week bootcamp to learn to launch a profitable idea based on your creative strengths.  Artists enrich the universe and must pay bills too!

We’ll create a Creative Business Canvas – a mini-business plan/marketing plan on one page exclusively designed by founder Paula Landry, MBA for creative-people, based on what the startup community and tech industry has been doing for years. We’ll get in the habit of talking with potential customers using a Survey, and use your natural abilities to create something to sell and market it. You don’t need to have anything but your artistic spirit, focus, the willingness to take ACTION and a computer.

Classes are online with real-time instruction (not pre-recorded videos) and yes, there’s FUN assignments between classes but most of what we do is tackled hands on in our sessions together.

Time/Bandwidth Reality Check – seminars last 1 hour. You’ll need 2-3 hours per week to complete various homework concepts and implement that work.

The Applying Entrepreneurship to the Arts Creative Business Training is an online business development course for creatives, entertainers, performers, artists, lifestyle brands and influencers who are ready to plan, launch and grow their startup business for fun and profits. This program provides support and guidance along the way with live instruction.

Ready to apply? We need to have a short chat (like 10 minutes) – I’m Paula Landry, MBA and I’ve been teaching this and coaching creative people for decades now because I believe creative people can, do, and will change the universe for the good, and this is based on my book. Shoot me an email and let’s find out if this is a fit for launching your profitable and creative vision into the world!

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Emerging Creative Entrepreneur Bootcamp

Marketing & Elevation Essentials

This program for Emerging Creative Entrepreneurs is a 4-week bootcamp to implement and move your launch forward with infrastructure and profit-focus based on your creative strengths. Artists enrich the universe and must pay bills too!

We’ll generate strengths-based business practices by identifying where we need help & procure that assistance. Participants will build time management discipline through simple action prioritization in an organic way that doesn’t require extra layers of tech or learning. Creators will identify and rely on KPI’s (key performance indicators) to monitor growth and keep perspective on the pace of that growth, while returning to their 1-page Creative Business Canvas to maintain focus and stay on task.

Creative Business Founders will strategize and establish essential marketing that is a match to their personality, with a cadence that is sustainable. Feedback practices will be established with easy ways to use the feedback and continue learning and moving forward. You don’t need to have anything but your artistic spirit, creative business idea that’s ready to launch, focus, the willingness to take ACTION and a computer.

Classes are online with real-time instruction (not pre-recorded videos) and yes, there’s FUN assignments between classes but most of what we do is tackled hands on in our sessions together.

Time/Bandwidth Reality Check – seminars last 1 hour. You’ll need 2-3 hours per week to complete various homework concepts and implement that work.

The Applying Entrepreneurship to the Arts Creative Business Training is an online business development course for creatives, entertainers, performers, artists, lifestyle brands and influencers who are ready to launch, focus and grow their startup business for fun and profits. This program provides support and guidance along the way with live instruction.

Ready to apply? We need to have a short chat (like 10 minutes) – I’m Paula Landry, MBA and I’ve been teaching this and coaching creative people for decades now because I believe creative people can, do, and will change the universe for the good, and this is based on my book. Shoot me an email and let’s find out if this is a fit for launching your profitable and creative vision into the world!

SUMMER SESSION DETAILS

***Creative Entrepreneur Bootcamp

Sessions in June, July, August

4   Wednesdays: Noon-1:00 p.m. or
4   Wednesdays: 1:30-2:30 p.m.
(Eastern Time, online)

or 2 Saturdays: Noon-2:00 p.m.

Topics for beginning Creative Entrepreneurs include:

  • Your strengths
  • Time Management
  • Generating Ideas
  • Emotional Management
  • Defining Your Goals & Business Concept
  • Articulation of Your Concepts & Pitch
  • 1-PAGE Business/Marketing Plan (Creative Business Canvas)
  • Feedback, Market Research

Price: pay what you can  between $350-250 for all sessions, no hidden fees.

APPLY NOW!

***Emerging Creative Entrepreneur Bootcamp: Marketing & Elevation Essentials

Sessions in June, July, August

4   Thursdays: Noon-1:00 p.m. or
4  Thursdays: 1:30-2:30 p.m.
(Eastern Time, online)

or 2 Saturdays: 3:00-5:00 p.m.

Class Style: Online via Zoom. Synchronous sessions with asynchronous assignments (schedule 2-3 hours a week into your schedule for homework activities to realize the benefits of the concepts)

Takeaways

  • Moving from Strengths
  • Action Prioritization
  • Market research
  • Infrastructure Creation & Maintenance
  • KPIs to Monitor Growth
  • Fine-Tuning Marketing & Articulation of Your Offer
  • Avoiding Overwhelm with your Creative Business Canvas
  • Finding & Engaging with Customers
  • Implementing Feedback

Price: pay what you can  between $350-250 for all sessions, no hidden fees.

Instructor: Paula Landry

Sign up today!

CLASS FORMAT

Synchronous video instruction online with hands-on application of topics discussed in real time. Combining notes, lectures & class discussions.

CLASSES FILLING UP QUICKLY

Registration is open. Payment plans are available for diverse and underserved creatives, as well as for individuals and non-profits. All graduates receive certificates and invitations into ongoing braintrust-mastermind groups and alumni meetups.

TO REGISTER!

Contact us today for a short chat!

The motto here is Try, Learn, Improve, Earn. Check-ins, clear direction, tools, accountability and hands-on applications of the concepts, with time for questions and answer help keep us on track. Specific materials will be provided to help complete your work and see where you are in the process. We revel in creating momentum, building creative visions while generating profits!

WE’LL TOUCH UPON

Accountability
Getting and Staying Creative
Making Money From Your Creativity
Revenue, Monetization & Sales
Understanding Your Costs & Expenses
Creative Wellness
How To Stop The Fear
Building Your Network
Planning & Self-Care
Lean Creative Startup Canvas
Goal Setting, Mission Statement, UVP (Unique Value Proposition)
Cultivating Fun & Focus
Defining Your Unique Value Principle
Building And Testing Your First Product, Experience Or Service To Sell
Creating an Offer
Audiences & Surveys
Your MVP – Minimum Viable Product (Or Service)
Time And Money Management
Crafting Your Business Model
Beta Testing
Branding & Marketing (Funnel)
KPI (Key Performance Indicators)
Launching, Managing &  Analyzing Your Startup
The Fun Habit Of Sales